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Who Reads Discover?
Discover attracts intelligent and curious readers - forward thinkers and public advocates engaging in a dialogue of action that influences opinion leaders and encourages innovation. They are active in their communities, carry a strong voice concerning political issues and are very active in environmental groups.
What You Can Expect in Each Issue:
Past Issues: Contributors: Discover
- Vital Signs: Discover?s longest-running and most popular column. Each month, an emergency room doctor describes and solves a real-life medical mystery.
- Better Planet: Questioning the choices we make about our environment, and how we affect its overall health.
- 20 Things You Didn?t Know About...: An exploration of arcane and interesting bits of information that you may not be able to Google.
- Data: Informative news section with short pieces on breaking science developments.
- Blinded by Science: A column where humor meets science, written by novelist Bruno Maddox, nominated for the 2007 National Magazine Award, Columns and Commentary.
- ThinkTech: Discover's monthly look at technology moving out of the lab and into the mainstream.
- Features: Cover subjects represent a selection of topical science, technology, environmental, global and health issues that affect our life and the world around us. Recent issues include: Year in Science, Dedicated issue, The Secret Einstein, Better Planet, Extreme Engineering, Scientist of the Year.
draws on the talents of some of America's premier nonfiction writers, including Walter Isaacson, Jared Diamond, Jim Holt, and Carl Zimmer. Some of our contributors are veteran science journalists; others regard science just as one source of great ideas. What they all have in common is a rare ability to conduct deep investigations into the most complex topics and emerge with stories that will entertain and enlighten anyone who appreciates a good narrative. Magazine Layout: Discover
gives its readers the real story: on-the-scene photography, highly personal portrait shots, and cutting edge scientific imagery. The design is elegant and refined--not dry like a textbook, not glossy and remote like a travel guide. Every issue contains a balance of big-idea, text driven stories and more image-rich features that convey the feel of where and how the most amazing research happens. Comparisons to Other Magazines: Discover
examines what really matters about science and places it squarely in a human context. It is an accessible guide to the ideas that matter most in today's world. Unlike Scientific American
, it is accessible to any curious reader, not just to science insiders. Unlike Popular Science
and Popular Mechanics
, it focuses on ideas and discoveries, not gadgets and weapons. And unlike National Geographic
, it does not shy away from the personal, political, and social aspects of science. Above all, Discover
is unique in combining deep, probing reporting with accessible, narrative writing--more in the mode of The New Yorker
than in the style of traditional science journalism. Advertising:
US Navy, Chevy, Hartford, Bose, Aridian Publishing, Shell, BBC, PBS, VISA, Ford, Ambien, GM, Sony, Sanyo, Discover
y Channel, Math Tutor, Rosetta Stone, Gel Pro, Caravan Tours, First Street, Vanguard, Michelin, Lantus, etc. Awards:
- Discover was presented with an award by the American Society of Journalists and Authors for July '07 feature on Science and Islam.
- MPA Digital Awards 2007 BEST PODCAST SERIES: Recognizes creativity and content innovation in a magazine?s podcast series ? Discover?s Vital Signs won 3rd place.
- 2007 Ellie National Magazine Award Finalist, Columns and Commentary
Science rules the headlines these days, with new developments each week in genetics, astrophysics, computers, and medicine, and Discover is a great way to get a broad spectrum of science news. Designed for the general reader, Discover translates and interprets many of the same stories professionals peruse in Scientific American. Accessible articles on genetically engineered food, what's living in your pillows, real robots in action, and what makes a Stradivarius sing add up to a truly delightful family science magazine. Each issue brings to light new and newsworthy topics to stimulate dinnertime and water-cooler conversations beyond the mundane, and Discover spices the mix with puzzles, Web links, book reviews, and experiments for amateur scientists. --Therese Littleton
DISCOVER Magazine provides access to startling developments in science, technology and medicine with a renewed emphasis on how those breakthroughs affect the world.? DISCOVER is where curious people turn for the news and stories that interest them?and that make them more interesting.
- Discover Magazine Is Worth Reading
I rarely read Magazines anymore. It seems that the print media is just speeding up their demise. Discover Magazine however, is one of the few printed magazines I still subscribe to. I just recently renewed my subscription for 3 years because I enjoy it so much. Although I don't always agree with the opinions and comments the magazine contains, I find the stories interesting and educational. I usually read the entire magazine in just a few sittings (I admit I sometimes skip an article or two) and always feel like I have received my money's worth. Decent magazines are hard to find these days. If you are interested in Science, you will enjoy reading Discover Magazine every month....more info
- What a bargain !
I love Discover. Every month it keeps me informed on the #1 reason for optimism about this human race. Scientific, technological progress. Which vanquished disease, poverty and starvation in most of the world and delivered here and now what religion only promised later.
It's a good magazine. The main short-coming would be that it tends to be short on text sometimes and long on glossy often irrelevant and insipid photos and graphics. I would prefer a text-only magazine to the pointless illustrations that devour so much of the magazine's real estate. But one must get used to such a thing, to enjoy any modern magazine. TIME magazine got dumbed-down, too, along with most of the others. And for $20 ya can't beat this with a stick.
- Great magazine
If you're into science, this is a good magazine for you. Great pictures, interesting articles-I've been getting it for as long as I can remember....more info
- Great Magzine
I have received this magazine very fast, and I am enjoying the articles immensly, they are very informative. It is a lesson in Nature and Technology....more info
- Very Informative Magazine
I subscribed to Discover magazine several years ago and liked it a lot. I'm too busy to read magazines and newspapers regularly, so they pile up. Consequently, I didn't re-subscribe to Discover until now.
Baseed only on the April 2009 issue (my first so far), this magazine is full of very informative articles. I think the writing is a tad more technical than I remember years ago but I'm fine with it. I like the detail, without getting too deep into esoteric facts that would make it difficult reading. Also, I didn't notice a political agenda that seems to be seeping into other scientific articles.
A possible con: I don't know if this subscription was the cause, but I'm starting to receive a wave of junk mail that I wasn't getting before. I phoned one of the senders, and they told me my name was sold to them....more info
- Great way to keep up on the go...
This is a great magazine that covers the lot of science, technology, space and everything (at least the interesting stuff) in between. You can pick it up and quickly read the shorter articles, or if you have a little more time, there are a few longer ones as well. Discover is ALWAYS interesting and worth the price....more info
- Discover Magazine
...Is a graet magazine for people who are interested in all things science, but are not themselves scientists....more info
- Short & sweet
Very nice learning tool for my homeschool teens. Provides new & interesting info in a short & sweet format.Variety of subject matter....more info
- Beats Popular Science
Found a copy of this magazine in the doctors office, I've been hooked ever since. I've been a popular science fan for years, this offers more in depth articles. ...more info
- very interesting
I bought this for my son, but I had a hard time putting it down...Articles are packed with information in a clear, concise, understandable way, and the topics covered vary widely. I would highly recommend this magazine for anyone over 12 with a curious mind. ...more info
- Food for thoughts
This publication is enjoyed by myself and my family. We were surprised that it did indeed come sooner than the time stated. The value could not be beat. This title is recommend for those who love science and technology....more info
- Science 'Light'
The rating is 3 stars only because of the lack of depth of coverage and simplicity of explanations. This is science 'light'. If you have a science or engineering background, Discover is for you only if you are long removed or are seeking a 'TV version'. For those currently in the science and technology game or conversant, 2-3 stars is correct. If you have little familiarity with science or technology, this is a good publication to become informed: 4-5 stars.
This is not a publication where one rating serves. Please decide on the basis of your background. Those seeking more depth should look to Scientific American or American Scientist. For true technical articles Science or Nature are excellent publications with broad science coverage although typically lacking in 'technology' (as opposed to science)....more info
- If I could only have one magazine.....
This is my favorite of all. When I get it out of the mailbox, my wife says.."Goodnight". She knows I am going to bed to read it....more info
- Discover Old Hat
I have subscribed to Discover magazine for years but have recently cancelled my subscription. The magazine, which once served up well written news of present and future science has become a hack rag. From juvenile sexual humor and associated photos couched under the guise of science to supposed factual articles that seem ripped from my local papers Op-Ed page, the whole magazine has degraded into a worthless pile of trash....more info
- A Liter Scientific American.
The present issue was better than it has been for a while. Marion Long's interview with Steven Pinker shed some light on the workings of our brains, & Jeanne Lenzer's article on "Citizen Heal Thyself," was also somewhat instructive. The latter verified what many lay folks & scientists have been saying & believing for some time. That STRESS is the great killer. It keeps our healthy cells from combating a wide variety of illnesses. A persons attitudes also, appear to be self fulfilling as well.
Discover is not as good a magazine as it was say, ten years ago, But, it is trying to reach a far wider & less scientifically knowledgable audience than Scientific American. Therefore, comparisons are a bit unfair. The sections of the magazine like Neuroquest where the inner workings of the brain are explored are good. The brain teasers can also keep one alert & entertained. However, the magazine could certainly improve on the 95 pages having about 15-20 devoted to advertising. On the whole, still a worthy read. ...more info
I am also a longtime subscriber, and I am quite outraged at the new changes that have been made with the magazine. I have written a letter to the editor containing my list of grievances, if you will (I would hope they would be redressed but they will probably ignore me). Anyway, please read:
I am a current subscriber, and was quite suprised by Discover's new look (to all reading this review on Amazon.com: Amazon.com does NOT display the updated version of what Discover currently looks like). I didn't quite care for it, but as long as the material stayed the same I was going to be allright with it. Unfortunately, the articles in Discover have degenerated into "Top 20 things you didn't know about..." lists, piles of trivia, some sexual humor and editorializing on recent news. Sure, reading about gay astronauts may be a little humorous. Is it appropriate for what Discover stood for or what I have expected from this magazine? I would disagree. Occasionally there is an intelligent article. The cover story still seems up to par with the stories from the Old Discover. I really did once enjoy this magazine and it was the most expected item to arrive in my mailbox. I've kept all my copies from the last five years in the best condition I possibly could because I truly did enjoy reading them, and still do. Maybe this new Discover is for a "new generation" or meant to lure in younger or less mature readers, but I think the change in articles has taken a turn for the worse. I think the ordinary person, the "lay man" if you will, would appreciate at least intelligent articles about new, interesting and groundbreaking discoveries in the scientific community. I remember the String Theory article (I forget which issue exactly) as one of the most well-written articles on that topic.It was very exciting, and most importantly it [i]got me interested in the science[/i]. I doubt I will ever see anything that good from Discover magazine again. I'd really hate to give up on this magazine: all I ask is for the old Discover back. ...more info
- Good luck with customer service
I've been a subscriber for years. I think this is as good as anything else out there, so I haven't switched to SciAm.
I see that some folks have been complaining about the customer service. I just wanted to say that I had good luck. I moved from Chicago to SF this past summer, and the post office didn't seem to want to forward any of my subscriptions. I emailed Discover to complain that I had missed about 3 issues (even though it wasn't necessarily their fault). They credited me for another 6 months.
So I'll be sticking with 'em when it's time to renew.
I don't think every issue is a page turner, but they do cover a lot of interesting stuff. Stories they cover have a way of making their way into mainstream news later on, which makes Discover a lot more relevant than, say, WIRED. ...more info
- Love to read it from cover to cover
I really enjoy this magazine. It is easy reading and lets me keep a pulse on the world of science. For anyone who loves the world of science and technology....more info
- For the Curious at Heart
This is not just for science geeks. It's for anyone with a natural sense of curiosity about the world and life around them. Lots of great pictures, writing, and ideas....more info
- Reader in the NE
I've read and subscribed to Discover magazine for years and have enjoyed their timely coverage of important scientific information. It is a magazine intended for more of an overview than in depth reading-however there are some reasonably indepth materials to be found.
My major complaint with them is their very very deceptive renewal gimicks. From bogus renewal notices- they start at least 6 months before your subscription expires -to the 2 for one notices to entice to you to renew months before it is necessary. It is very easy to find a subscription price 1/2 of what you pay directly to the company- so for loyal customers you pay nearly double what can be found elsewhere on the web. Love the magazine and fed up with the gimicks. Read the magazine beware of the renewal process!...more info
- Recently very bad
I had a subscription to this magazine for almost 10 years, and I always read every article with interest. In the past 6 months, nearly every article has been a disappointment, either filled with fluffy, quasi-science or written by an author with an obvious bias. The latest issue came with a promotional CD from an oil company, and had an article about how fossil fuel emissions were not responsible for global warming. If that isn't a sign of what's gone wrong with Discover, I don't know what is.
If there is a dramatic improvement in the next few months, I might consider resubscribing, but likely not....more info
This is a fun magazine. The material presented is interesting (depending on one's taste), clear, and varied. It is the science magazine I started reading as an elementary school student many years ago after being attracted by pretty pictures of dinosaurs. I recommend this magazine for people who are not professional scientists but are interested in either learning or being exposed to science-related information. This magazine is good, but not fantastic. Maybe I am hard to please....more info
- Not What I Remember
I remember reading Discover as a teen. So, last year when my daughter did a magazine fund raiser through school, I signed up for a year. After my first issue, I know I will not be signing up for another year.
This "new" Discover reads like a tree-huggers guide to science. It has so many environmental/global warming stories that I cannot take it as an unbiased scientific magazine.
You have been warned. Non-hippies need not apply....more info
- discover overall
I like the content, but the format (flow) is not smooth. Examples would be sky and telescope and astronomy. Sorry, they just catch the eye.
- An issue with the issue
The description on the page above says, "The first issue should arrive in 6-10 weeks" which suited my purpose perfectly since I ordered it well ahead of time as a birthday gift for my wife.
However, the first issue came almost immediately for the month that was almost over, followed in short order by another for the upcoming month. This allows Discover to send renewal notices sooner, I suppose (actually, I think they start putting renewal notices in from the first issue). It also may work out great for those who are in a bigger hurry....more info
- Science for the layman
Excellent magazine to update oneself on current scientific developments. Weird collection of ads though for a science oriented journal!...more info
- Quick delivery
The only thing I do not completely comfortable is too much commercial.
Issues are good. :}...more info
The web site confused me and the subscription, meant for our son, indicated that it would be sent to me. I then called Discover magazine to change the address. I could only speak my concern to a computer, but the magazine is now sent to my address. ...more info
- A science magazine with personality
Discover's strongest suit has gone unheralded in the other reviews I've read here. Few magazines let the character of their writers shine through quite like this one does, nor enliven potentially dry topics by injecting (God forbid) some imagination and humor into the subject.
For example, I could conceivably open up any magazine and read about how a particular species of octopus can change colors to camouflage itself. But only in Discover would that factual account be followed by a dreamy tangent about the nature of communication, and an alien species that might, say, communicate hunger by projecting an image of an empty stomach on their bellies.
So yes, I suppose if one was looking for a tome of molecular sequences and Calculus equations to display on their coffee table, one might find the above to be an unnecessary digression away from "hard science." I, on the other hand, prefer my magazine subscriptions to be enjoyable as well as informative....more info
- No problems
What can I say? I subscribed to a magazine and now it's arriving. ...more info
- Great Magazine: Parents' Discretion on Some Advertising
This magazine is very educational. The majority of my family enjoys reading this magazine that covers a variety of topics. It is a great resource for school reports and papers, too.
My only concern or warning for parents wanting to use this magazine for educational purpose is that it does contain "adult" advertising in the back. Parents' discretion....more info
- Science I Can Understand
Great magazine that translates cutting edge science discoveries into language the non-scientist can understand. Thought provoking and informative. Covers the breadth of discoveries in all the science disciplines....more info
- Discover Magazine Brings Real Science to us Dummies
This was quite a purchase...for 9.95 you got a year's subscription of Discover. The magazine is well written, fairly accurate, and has a lot of excellent photography. It's a bit cluttered with ads, but the content is still very good. I recommend it for undergrad and high school science students especially - it's always good to get enthused about your subject in a way that doesn't involve the classroom....more info
- I was disappointed
I expected it to be better. I subscribed last year, looking for a good magazine for the family, and decided on Discover. There is the occasional interesting tidbit, but the issues are generally pretty lean, have few photographs, and are for the most part, boring.
The latest issue with the bald, fat, naked man was just about the last straw for me and Discover magazine. I definitely will not be re-subscribing.
Discover magazine contains up-to-date information that the non-professional can understand and relate to. I read mine from cover to cover....more info
- A Great Science Magazine for the Lay Person
This magazine is a great way to keep up with recent scientific trends and research if you are not a scientist and don't like a lot of technical journals. Its less technical than Scientific American, but it's interesting and informative without being boring. My husband, my 14yr old, my 70+ old father, and I can find something interesting and enjoyable to read in it.
- Beware the junk science and propaganda
I have read Discover in passing for years; now that my kids are older I thought it might be good for them. When I saw the promo offer I got a one-year subscription. I probably shouldn't have been, but I was shocked at how much popular pseudo-science and opinion are injected into otherwise sound articles. They are clearly intended to persuade and that is not the role of science. So, mostly what I have Discovered is another tool of the demagogues. The best way to hide a lie is to surround it with truths. There is so much of this in today's media that passes for science and journalism that few people even notice any more.
Still, I have used the magazine to help my kids become more critical thinkers and seperate fact from opinion, so I guess it's not a complete loss. Same old story, let the buyer beware....more info
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